Empowered Ideas Co-Founder, James Wong, Featured in Bank of America’s Small Business Online Community

Empowered Ideas Co-Founder, James C. Wong, was recently interviewed by Robert Lerose, a writer from Bank of America’s Small Business Community.

Lerose’s article focuses on how small businesses can leverage digital and social media strategies to help boost business during the sometimes slow summer season.

How Pinterest Helps Businesses & Product Marketing

Facebook and Twitter have revolutionized they way and frequency of shared content on the internet. These two social channels account for the majority of user generated content on the web — until now.

Fairly “new” to the social sharing arena is an online community called Pinterest, which allows users to create virtual pin boards where they can “pin” digital content they find interesting, but in an organized and sleek way. This allows their followers to follow not just all of their pins, but the ability to subscribe just the boards most interesting to them.